Marketer Interviews

I continue to be fascinated by all the things I can test as a marketer.

Adam Torkildson

Founder at Tork Media

Learn more about Adam's work at https://www.adamtorkildson.com

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Where are you working now, what is your role and how did you get here?

Adam Torkildson:

I'm working as the CMO of a supplement company called Nanohydr8 part time. I work full time as the owner and founder of Tork Media. I bought my way into Nanohydr8 because I love the product, and I founded Tork Media because I hated the traditional model of PR and their horrible pricing model.

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What is your favorite marketing area? (Social, SEO, Sales etc.)?

Adam Torkildson:

Sales

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Why do you love marketing?

Adam Torkildson:

I grew up pretending I was a scientist; I carried out many tests and experiments on my younger siblings. I continue to be fascinated by all the things I can test as a marketer, and make money at the same time.

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What are your favorite books?

Adam Torkildson:

Sci fi and Fantasy.

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What marketing related blogs, magazines etc. do you read to keep your skills up to date?

Adam Torkildson:

None. I test all kinds of things every day though, so I use that knowledge to drive results for my content network.

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What brands do you like or follow on social media and why?

Adam Torkildson:

I follow Trump because his Tweets are hilarious

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How do you find good content?

Adam Torkildson:

Google

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How do you get to know your target audience?

Adam Torkildson:

Testing different messages, creatives, locations, etc.

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What tools do you use for social marketing?

Adam Torkildson:

Viralwoot, Hootsuite, Pingrabber, Word Swag, Buffer

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What tools do you use for analytics?

Adam Torkildson:

Google analytics

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What's your #1 advice for people starting to get into marketing?

Adam Torkildson:

Be better than average at copywriting

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