Marketer Interviews

What brands do you like or follow on social media and why?

Julia Anishkina:

We work with such big companies like Google, Mercedes Benz, Hallmark which we follow because they are always ahead of the curve

Julia Anishkina

Business Development Manager at WOW-HOW

Anthony Coppedge:

I cycle through brands to follow at least twice a year. Even the best brands I follow consistently (Amazon, Nike, Evernote) could learn from much smaller brands doing interesting marketing. A few I'm following recently include WeWork, Blackbaud, and BlueCat.

Anthony Coppedge

Agile Marketing Coach at Anthony Coppedge Consulting

Jonathan Payne:

AirBNB does an exceptional job with their #AirBnbExperiences hashtag.

Jonathan Payne

CEO and Founder at JP Digital

Lauren Downey:

A few of the brands I follow are Schoolhouse Electric, RaphaWomen, Castelli, and National Geographic because their images are beautiful and inspiring or educational.

Lauren Downey

Paid Search Specialist at Mad Fish Digital

Aleksandra Milovanov:

Hmm, I mostly follow local businesses and brands to stay up-to-date with latest venues and activities around my city. I also follow several influencers because of their beauty and fashion tips. One international brand that I love on social media is Vans.

Aleksandra Milovanov

Social Media Manager at Four Dots

Mark Miller:

I tend to follow mostly law firms that are doing interesting things. People who publish regularly, are ranking high, or are doing things that you wouldn't consider "normal" for a law firm. It's a good insight into what's working for others in the space, and what we can suggest and try for our clients.

Mark Miller

Owner at Firm Theory

Adam Torkildson:

I follow Trump because his Tweets are hilarious

Adam Torkildson

Founder at Tork Media

Chandra Kumar:

Digiday,Niemann labs,Hashem Al ghaili - all focus on original content, real journalism and insights.

Chandra Kumar

Founder & CEO at WiselyWise

Gee Ranasinha:

I don't follow any brands on social media (hint: most customers don't either).

Gee Ranasinha


Katie Hulan:

I don't follow too many brands. I tend to like personal brands - people who are experts int their field or just all-stars at telling stories.

Katie Hulan

Marketing and Communications Manager at Indellient